Colton Dirks is a Search Marketing Executive specializing in Technical SEO, Semantic SEO, Local SEO, and AI visibility (GEO, AEO, AIO), with more than 25 years of experience spanning major search algorithms, analytics infrastructures, and paid media ecosystems; he is a Certified Analytics Specialist across Google, Microsoft Bing, and Baidu platforms. Colton spent over a decade living and working in Qingdao, China. During this time, he founded a real estate company aimed at helping local expats find homes and commercial spaces. Inspired by his experiences, Colton decided to share the charm and vibrancy of Qingdao, including its people, places, and events.